In modern society

In modern society there is also a layer of "youth" clothing. Thus, interestingly, the boundaries of gender are blurred for girls – teenage girl can wear and youthful style of clothing (while in traditional societies, after the above ritual is strictly forbidden to wear or to try on clothes of the other sex). Are characteristic features of both asexual "children's" clothing (t-shirt, jeans) and children's and erotic (short style dresses "lolita" girls, flat with buttocks too wide pants youths). Modern youth clothing shows deliberately iconic children's items (including fabric appliqué, replacing the bear on the skull with the lightning) and its symbolic destruction ("ragged" clothing, the deliberate negligence of style); she flirts with "adult" sexual style, daring, as well as willingly takes iconic items of clothing subcultures.

In this series of carnival masks we can see the painful search of his own image. Fantastic striking deformation of the image of adolescents in social networks (Odnoklassniki, Vkontakte etc) by means of graphical editors: the distortion of proportions, insert body parts iconic heroes, or even just body parts in the most unexpected places, your photos, etc. In adults, the application of the same technology (let's leave their personal characteristics beyond the scope of our study) is usually a fantastic background, and much less distortion in its own form. A continuation of this theme will be comics and movies about the transformers that turns your body into a perfect machine, or superheroes, suddenly discovered the amazing abilities. These images are used in advertising products that target audience (advertising bars "Snickers" in 2008-2009)